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A 19-year-old. A UC Berkeley dropout. A $7.3 million bet on Nigeria. And a plan to do what no tech company has managed to pull off across an entire continent. Aubrey Niederhoffer discovered Africa through a geography game. Not a research report. Not a school assignment.
For years, MTN had a bold dream: What if Africa had its own version of WeChat? One app. Everything inside it. Messaging, music, payments, news, even games. That dream had a name: Ayoba. And for a while, it looked like it might actually work.
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